Right now, you’re selling your language courses, speaking clubs, pronunciation courses by using VERY typical (generic as f*ck) language learners’ pain points, fears, desires. All the “you freeze when you speak with natives”, “master real-life Spanish”, “speak like a native”🥴
❌It only makes people NOT want to buy your language course. Because it’s the way 99% of language teachers describe their language courses, and it’s generic as f*ck. People simply don’t see your €2k, €5k, €10k+ language course as worth investing in, because they think “if she describes her course the way others do, it’s nothing different from other teachers’ courses”.
In this FREE content training, I’ll show you how exactly to describe your language courses (or any other *language* offer you sell – speaking clubs, accent courses, language memberships / communities) so it psychologically makes people want to buy it, no matter the price.
This content training is for you if you’re a language teacher / accent coach who is…
- attracting too many broke & low IQ language learners who hesitate to buy your language course
- getting DMs “I can’t afford your language course”, “maybe next time”
- struggling to describe your language course in a way that MAKES people buy
- hosting live events (masterclasses, workshops, 30 day challenges) but only *a few* students upgrade into your language course instead of 10, 20, 50, 100+ paying students
- you want people to see your language course for the 1st time, and just buy it without hesitation
- you want to make consistent €10-30k/month in your language teaching business by learning what to change in your content & the way you describe your language course
This FREE content training is for you if you are…
- an English teacher
- a Spanish teacher, French teacher, Italian teacher, Chinese teacher, German teacher – any language teacher
- a British accent coach
- an American accent coach
- a “rare language” teacher (Dutch, Latvian, Czech, Norwegian, Irish etc)
- a neurolanguage coach
- a language school owner with HIRED teachers who host your language courses for you (aka you’re not the one leading the speaking sessions with students)
It doesn’t matter how much money you’re currently making as a language teacher – €1-2k/month, €5-10k/month, or you’re already an established language teacher who makes €10-30k+ months. I f*cking guarantee this free content training will change your perspective & beliefs on how to sell your language course and what EXACT words you should use in your content to make people want to buy from you.
Most content trainings say the same basic as f*ck shit:
Inside this 100-minute content training, you will get:
- “just use language learners’ pain points” (without examples….. or their examples are so generic – “you freeze when you speak Spanish”, “you still translate in your head”)
- “share before/after of your students”
- “describe the features of your speaking club / language course”
- “talk about their transformation in English / Spanish / French”
Inside this 100-minute content training, you will get:
- real content audits of language teachers’ content – where I break down why language teachers’ posts aren’t making their audience want to invest in their language course
- examples from different language-teaching niches (Business English, Spanish, French, Legal English, accent coaching, speaking clubs, and more) so you can adapt the sales psychology to your own language teaching business
- the exact content shifts (aka what WORDS to use to describe your language course!) that make people think “this is exactly what I’ve been looking for - I have to buy it”
- how to describe your language course so people see it as 1000% worth investing, no matter if it’s €2k or €10k+
- the psychology behind why people invest in €2-10k+ language courses, speaking clubs, pronunciation courses
- content frameworks you can reuse when filming reels/tiktoks & YouTube videos, creating Stories sequences, writing carousels & emails – so that people always have the desire to buy your language course
Hi, I’m Pauline Danko, the business coach for language teachers.
I went from $400-500/month as an online English teacher (yep I used to be an English teacher) to my first $25k month in less than 4 years. I used to be a language learner myself, investing thousands into language courses, speaking clubs, in-person & online language school courses, so I know the psychological triggers that make people want to spend THOUSANDS on language programs.
I’ve been in the language teaching industry for 15+ years. As a language learner, then as an English teacher, and finally as a business coach for language teachers & language school owners. I know exactly what pushes people to invest in a language course, what exact words make them go “I’m buying it NOW”, and how to raise the perceived value of your language course – meaning that people see it as worth €20k while its price is only €2-10k so they see it as a no-brainer decision.
I’ve been in the language teaching industry for 15+ years. As a language learner, then as an English teacher, and finally as a business coach for language teachers & language school owners. I know exactly what pushes people to invest in a language course, what exact words make them go “I’m buying it NOW”, and how to raise the perceived value of your language course – meaning that people see it as worth €20k while its price is only €2-10k so they see it as a no-brainer decision.
Watch me review 10+ language teachers' content pieces LIVE.
Inside you will learn:
- the exact content shifts to go from “can’t afford it” DMs to “I’m buying your language course!” DMs
- high-level content mistakes that even *established* language teachers are making that are repelling language learners
- what EXACT words to use to describe your language course / speaking club / accent course to make your audience want to buy it
- how to create the buying desire by selling your language course in a phenomenal way – even if your audience is cold right now